• Bonus: Monthly performance bonus (up to 4 figures)
• Work Mode: On-site

Key Responsibilities

• Lead the strategy, planning, and execution of paid digital campaigns (Facebook, Google, TikTok, etc.) to generate high-quality leads.
• Manage A/B testing for creatives, landing pages, and ad copy to improve conversions.
• Oversee campaign setup, optimisation, budget allocation, and ROI tracking across channels.
• Monitor and report on campaign performance, and present insights to internal stakeholders.
• Collaborate with cross-functional teams (Sales, Creative, Telemarketers) to align digital efforts with business goals.
• Optimise content and SEO strategies for long-term lead generation.
• Stay updated with platform trends and suggest new channels or tools to improve performance.

Requirements

• Diploma or Degree in Marketing, Mass Communication, Advertising/Media, or a related field.
• Minimum 1–3 years of hands-on digital marketing experience, preferably in performance marketing or lead generation.
• Proven experience in running and optimizing ads across Meta, Google Ads, YouTube, and other platforms.
• Strong analytical and reporting skills using Microsoft Excel, Google Analytics, or similar tools.
• Excellent communication and copywriting skills in Malay and English (a plus).
• Ability to work with Mandarin-speaking clients is an advantage.
• Experience in marketing agencies, e-commerce, partner management, or dropshipping is a plus

Benefits:

• Basic salary + performance incentives
• EPF, SOCSO, and EIS contributions
• On-the-job training provided
• Career advancement opportunities
• Supportive team environment